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The Power Struggle Over the Cable News Network Shows The Extent to Which Broken American Media Truly Is.

On Thursday evening, as rumors swirled about the Brown University gunman, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.

Although CNN is certainly not a perfect news source, her words resonated for a lot of people. It is one of the outlets where there exists reality-based and generally trustworthy reporting – especially during breaking news situations like the one taking place close to a New Hampshire storage facility.

A Vulnerable Situation During a High-Stakes Tug-of-War

However the news network, now middle-aged, finds itself in a uncertain situation as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.

No matter the result, the fate of CNN has turned into a high-stakes game of corporate ownership, not as a question of what benefits the information-seeking public.

“Here is one more case of the profound systemic issues with roots in many years of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.

The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.

“It is often framed as a financial tale with key players as the central actors, but there is scant discussion of the societal benefit,” Pickard added.

A Further Layer: The Former President

The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his primary “fake news” foe.

Remember the chants of “CNN sucks!” at the president’s rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.

Trump now says that the network requires new ownership. You can read that as ownership that will insulate him from criticism and scrutiny. That is one reason why he appears to support Paramount Skydance, which has made a unsolicited offer.

Trump has reason to favor that company more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.

The company, parent of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that venerable news network.

A Future of Further Uncertainty

Significantly, if Netflix wins, CNN and other cable outlets would first be separated into a separate entity. This might be a relief to many at the network, but it’s hardly a guarantee of stability. That structure could position CNN for yet another acquisition. There is no finish line.

If you ask Timothy Wu, a great deal of this is against the law, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should block both deals.

“Each proposed deal would be bad for the country, and both should be challenged by regulators,” Wu recently wrote.

The Bigger Challenge and a Way Ahead

Regardless of the resolution with this particular battle, the underlying crisis remains.

“What we have now is a very anti-democratic system, but we shouldn’t give in to a sense of powerlessness,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and different policy decisions can fix it.

Will that happen in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is highly improbable now, but that is not to say it will be impossible forever.

Measures that support independent news organizations, bolster local journalism, fund public media, and prohibit the consolidation of media power in a handful of hands are not only possible – they are necessary for a robust democracy.

Regarding media ownership, size does not equal quality. And news organizations such as CNN cannot be pawns in the most recent acquisition battle.

By

Mark Ibarra

A software engineer and tech writer passionate about AI ethics and digital transformation, with over a decade in Silicon Valley.

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